HilverdaFlorist launches two new catalogs for 2024

HilverdaFlorist has unveiled two new catalogs for the year 2024. These editions present the commercial Gerbera assortment as well as a wide range of other Cut Flowers (Limonium, Alstroemeria, Dianthus, Scabiosa, Gypsophila, and Helleborus).

The catalogs collectively introduce over 40 new varieties.

The Gerbera Catalogue for 2024 offers an overview of both new additions and long-time favorite varieties within Standard, Mini, Pomponi®, Mini Pomponi®, and Piccolini®. The Cut Flower Catalogue 2023 beautifully showcases Alstroemeria, Dianthus, Gypsophila, Helleborus, Limonium, and Scabiosa varieties. Discover new specialties and brands now! Both catalogs are available in print and online via hilverdaflorist.com.

In line with the catalog launches, the Gerbera and Cut Flower show greenhouses in De Kwakel, Netherlands, burst into a display of flowers, offering a unique opportunity to witness the introductions of the new season in week 45.

From November 7 to 9, HilverdaFlorist will also unveil its latest innovations at the Royal FloraHolland Trade Fair in Aalsmeer. Furthermore, HilverdaFlorist’s subsidiary companies, HilverdaFlorist Colombia and Murara Plants in Kenya, will participate in the International Floriculture Trade Fair (IFTF) in Vijfhuizen from November 8 to 10. In the same week, HilverdaFlorist invites visitors to the open days in the show greenhouses at Dwarsweg 15 in De Kwakel.